White label vs an ordinary shipping app
With an ordinary shipping app, your merchants sign up with the app maker. The app maker owns the relationship, the brand and often the courier contracts. With white-label software, merchants sign up with you, on your website, and see only your name.
What should carry your brand
- Website and domain
- Merchant login and dashboard
- Shipping labels
- Tracking page for end customers
- Invoices, receipts and emails
What you still own
Your courier contracts and rates, your margins, your merchant list and your support. The software provider runs the technology; you run the business.
Questions to ask a provider
- Can I use my own domain on my plan?
- Is there a per-shipment fee?
- Can I export my merchants and shipments if I leave?
- Who handles courier API changes?
Frequently asked questions
Is white label more expensive?
Not here. Every plan is white label, including your own domain.